Arrow Productions’ Deep Throat Energy Drinks, inspired by the 1972 film, have an updated profile on the BevNET.com brand database. The energy drink, which was introduced for the film’s 35th anniversary, is now listed as discontinued by Arrow Productions.

Brand Overview and Product Details

Deep Throat Energy Drinks were developed by Arrow Productions following a year of lab testing and product research. The company aimed to create an energy drink that tasted good, had no aftertaste, and could serve as a mixer for alcoholic beverages. Taste tests reportedly showed that over 90% of samplers preferred the Deep Throat energy drink to its leading competitors. The drink was described as having a slightly berry taste and trending sweeter than typical energy drinks.

The packaging for the Deep Throat energy drink featured a tall, thin canary yellow can with a retro Deep Throat movie poster prominently displayed. This packaging was noted to be popular, with reports of people retrieving empty cans from trash to keep as souvenirs. The can also included specific branding elements such as "XXX-Treme Energy" and "Keep it UP all night," along with a warning that stated, "Deep Throating the Energy Drink can may be a choking hazard." A ruler indicating the can's five-inch height was also present on the packaging.

The brand's official overview on BevNET.com connected the energy drink to the 1972 film "Deep Throat," which it stated "seared across the silver screen" and "changed the way people think." The film was described as a "guiding light in the 'porn chic' movement," credited with "loosening the world’s uptight attitude about sex," and reportedly grossed six hundred million dollars. The overview also referenced the Watergate scandal, where "Deep Throat" was the whistleblower. Arrow Productions had also begun shooting a reality TV show about the remaking of "Deep Throat" to air on Showtime, intended to introduce the new energy drink.

Reviews and Market Reception

A review posted on NeedCoffee.com on August 8, 2008, discussed the Deep Throat energy drink, noting its inspiration from the 1972 porn film starring Linda Lovelace. The review described the taste as "nothing spectacular," similar to Red Bull but "a bit milder and a bit smoother." The energy effect was deemed "about average," with the caffeine content not listed on the can, though guarana extract was included. The reviewer, Widge, noted that while the drink was "pretty pleasant to drink," it was "certainly not innovative."

The NeedCoffee.com review highlighted the novelty aspect of the product, pointing to the imagery of Linda Lovelace on the can and the explicit taglines. The review also mentioned the drink's release for the 35th anniversary of the film. Another review on Energy-Drink-Ratings.blogspot.com, posted in November 2007, included the Deep Throat energy drink in its collection of energy drink ratings and reviews, which are based on taste, price, and "kick."

Discontinuation and Legacy

The Deep Throat Energy Drinks brand is currently listed as "Discontinued" on BevNET.com. The brand database entry states, "This brand is no longer available." Arrow Productions was the company behind the brand. The product's profile on BevNET.com includes sections for "Overview + Products," "Images," "Reviews," "Details," and "Contact."

Key Facts

  • Deep Throat Energy Drinks were produced by Arrow Productions.
  • The energy drink was inspired by the 1972 film "Deep Throat."
  • The product was introduced for the 35th anniversary of the film's release.
  • The packaging featured a canary yellow can with a retro movie poster and explicit taglines.
  • Taste tests reportedly showed over 90% preference for Deep Throat energy drink over competitors.
  • The brand is currently listed as discontinued on BevNET.com.