ePlay, a camming platform, has opened its Special Shows premium livestream program to all content creators, a program previously available by invitation only. This expansion allows a broader range of creators to apply for scheduled shows, offering a fixed fee, a percentage of token spend, and a share of referred users' spending.

Program Expansion and Creator Benefits

The Special Shows program, which previously operated on an invitation-only basis, is now accepting applications from all content creators. This initiative, reported by Rick Thomas on October 5, 2023, aims to broaden participation in ePlay's premium livestream offerings.

Creators accepted into the program are compensated with a fixed fee for each show they host. Additionally, they receive 80% of the value of tokens spent by users during their shows. An extra 10% is earned from the spending of users referred by the creator. Each show is scheduled to last at least two hours, with creators hosting between two and four such events.

Elizabeth Jones, ePlay Chief Experience Officer, stated that the platform seeks creators with streaming experience and an existing fan base. Jones indicated that the goal is for both parties to benefit from the Special Shows, expressing a hope that successful partnerships would lead creators to choose ePlay as their primary cam site.

Allie Awesome, ePlay's director of talent recruitment, commented on the platform's strategy, noting that ePlay is investing in creators' talent and enthusiasm for self-promotion to attract viewers. Awesome described this approach as a "cooler way to drive clicks" compared to platforms that heavily invest in advertising.

Content creator Goddess Lilith, a Special Shows alum, shared her positive experience with ePlay, placing it at the top of her list among various platforms. Lilith encouraged creators with a following and an engaging live show to apply for the program now that it is open to all.

Live Events Feature and Engagement

ePlay has also rolled out a new feature called LIVE EVENTS, designed to enhance streaming for both creators and fans. This feature allows streamers to schedule upcoming broadcasts, promote special shows, and provide fans with a method to save events directly to their calendars.

The LIVE EVENTS feature aims to build anticipation and deepen the connection between streamers and their communities. Creators can schedule streams in advance, share event links across social media and personal platforms to drive viewership, and enable one-click calendar integration for fans using Google Calendar or Outlook.

To schedule a Live Event, creators navigate to their profile picture, click it, and then select "Create an Event." Options for setting up an event include adding a photo, writing a description, setting a duration, and choosing games and activities. Once created, a "Share" button allows creators to promote their Live Event and generate referrals, with the option to add it to a calendar app.

For viewers, the calendar sync functionality of LIVE EVENTS is intended to make it easier to follow favorite streamers and plan ahead, ensuring they do not miss scheduled broadcasts.

Recent Special Shows Debut

Cam performer Oppaibby made her ePlay Special Shows debut with an all-pink, gaming-themed edging show. The event was scheduled for a Friday night at 7:30 p.m. PST, as reported by LA Direct Models on December 1, 2023.

Oppaibby described her show as featuring "RGB lights, 8-bit music and games." She indicated that fans would attempt to distract her from her controller-themed lingerie and high scores. Oppaibby also expressed satisfaction with the ePlay platform, stating that it allows her to combine her interests in gaming and camming, and that a larger portion of tips go to models, supported by a model support team.

Allie Awesome, ePlay Talent Recruitment Director, commented on the growth of the Special Shows program, describing it as "growing by leaps and bounds" and "taking off in such a huge way." Awesome expressed anticipation for Oppaibby's show.

Key Facts

  • ePlay's Special Shows program, previously invitation-only, is now open to all content creators.
  • Creators in the program receive a fixed fee per show, 80% of user token spend, and 10% of referred user spend.
  • Each Special Show is scheduled for at least two hours, with creators hosting two to four shows.
  • ePlay has introduced a "LIVE EVENTS" feature for scheduling, promoting, and integrating streams with fan calendars.
  • Cam performer Oppaibby recently debuted on ePlay's Special Shows with a gaming-themed event.
  • ePlay Chief Experience Officer Elizabeth Jones stated the platform seeks creators with streaming experience and a fan base.