Beverly Hills, CA- Industry veteran Jason Haughey will join Hustler’s highly successful Apparel Division as Vice-President. Jason brings eight years of retail and apparel experience from No Fear and looks to apply his merchandising expertise to the Hustler brand that already enjoys broad-based appeal in a variety of domestic and foreign markets. In addition to his merchandising contribution, Jason will oversee daily operations of the division.

Haughey shared his enthusiasm. “In my retail experience, I’ve seen a lot of brands come and go,” he said, “but Hustler has always had the vision and soul that it takes to stay ahead of the pack. I’m just excited to bring a fresh perspective to a major player in today’s marketplace.”

Eric Gullett, President of Hustler Apparel, had this to say about the division’s newest addition: “Jason has a keen eye for current trends and developments and will be a huge asset to the progression of the brand. We must continually develop cutting-edge product in order to meet the already-high expectations of the next generation of Hustler.”

“It was when we opened our own Hustler Hollywood retail store in 1998 that we recognized the demand of our name on shirts, hats, bags, etc.,” said Larry Flynt. “Today, we sell our apparel worldwide. Having Jason onboard will take Hustler Apparel to the next level.”

“We are excited to have the ability to tap into Jason’s creativity and his strong knowledge of the retail world,” said Michael H. Klein, President of LFP, Inc. “The Hustler Apparel line has been growing every year, and bringing on someone with Jason’s expertise will help facilitate an even quicker expansion in the retail marketplace.”

For everything Hustler, visit www.HustlerWorld.com.

For Hustler Apparel licensing inquiries, contact Eric Gullett at 818.717.5373.

For Hustler Apparel marketing inquiries, contact Jason Haughey at 818.717.5373.

For Hustler Apparel sales inquiries, contact Rudy Flores at 818.717.5373.