Flaming Hearts Media (FHM) announced on June 10, 2025, the addition of Thea Daze to its roster. Daze, who began independently sharing adult content online in 2022, made her studio debut in September 2023.
Thea Daze's Industry Trajectory
Thea Daze, originally from Northwest Indiana, started her career in adult content by independently publishing her work online in 2022. Following her studio debut in September 2023, she quickly established herself within the industry. FHM noted Daze's engagement with a community of performers and fans.
Flaming Hearts Media's Services and Leadership
Flaming Hearts Media (FHM) operates as a full-service Fan Site Management and Marketing Company. It was co-founded by Foxxy and Kristel Penn. The company states it possesses over 35 years of combined experience within the adult industry.
FHM's services include marketing and PR, focusing on brand development and purpose-driven marketing. The company also handles account management, which encompasses PPV, social media, and fan site management and strategy. Additionally, FHM offers one-on-one mentorship with co-founders Foxxy and Kristel Penn.
Kristel Penn's background includes experience at Grooby and Ikigai Marketing, contributing to FHM's marketing expertise.
Recent Roster Additions and Company Growth
The announcement of Thea Daze's signing follows another notable addition to FHM's client roster earlier in 2024. On April 9, 2024, FHM announced the signing of Cloudy Vi, Grooby’s 2024 Brand Ambassador. Cloudy Vi, originally from New Orleans, made her debut on Grooby's flagship platform.
FHM Co-Founder Foxxy commented on Cloudy Vi's addition, noting her role as Grooby's brand ambassador and her on-screen presence. Foxxy also mentioned the marketing expertise derived from Kristel's background at Grooby and Ikigai Marketing, combined with mentorship from Foxxy, would support Cloudy Vi's projects.
FHM Co-Founder Kristel Penn also addressed Cloudy Vi's signing, emphasizing the company's commitment to supporting and mentoring performers in cultivating their brands. Penn highlighted the additional marketing support from Grooby as a factor in positioning Cloudy Vi's brand within the industry.
Key Facts
- Thea Daze signed with Flaming Hearts Media (FHM) on June 10, 2025.
- Daze began sharing adult content online independently in 2022.
- Her studio debut occurred in September 2023.
- Flaming Hearts Media is a full-service Fan Site Management and Marketing Company.
- FHM was co-founded by Foxxy and Kristel Penn.
- FHM announced the signing of Cloudy Vi on April 9, 2024.
