The Asia Adult Expo (AAE), an annual adult trade exhibition, will take place at the Hong Kong Convention and Exhibition Center Hall 5FG from August 27 to 29, 2024. This event marks the 14th international trade exhibition for the adult industry in the Asia-Pacific region.

Event Details and Offerings

The 2024 AAE will offer a new trade experience for industry participants. An online exhibitor list will be launched prior to the exhibition, allowing buyers to preview exhibiting products on the AAE website. This online list will feature a range of adult industry products and services, including sex toys, lingerie, lubricants, and adult novelties. Buyers will have the option to contact exhibitors directly.

The AAE is described as the only B2B adult product trade fair in the Asia-Pacific region, specializing in adult products. It is an annual event held over three days in August at the Hong Kong Convention and Exhibition Centre. Brilliant Vertical Exhibition (Hong Kong) Limited, formerly known as AAE Company Limited, organizes the expo.

The expo focuses on business visitors, providing a platform for interaction among manufacturers, wholesalers, and retailers of adult products. Product categories covered include novelties, lingerie & underwear, health products, sensual pleasures, gifts, and games. The event aims to provide trade visitors with access to a variety of high-quality and innovative products.

A concurrent event, the 'Future Adult Entertainment' Forum, will also take place. This forum is described as the only professional industry forum of its kind in the Asia-Pacific region, facilitating discussions on developments and trends in the adult entertainment product market. The expo aims to offer opportunities for information exchange and networking to establish new business contacts and strengthen existing partnerships.

Attendance and Participation

The Asia Adult Expo attracts professional buyers from around the world annually. In 2023, more than 300 exhibitors and brands participated in AAE, and over 4,500 professional visitors attended from 50 different countries and regions. The event provides an opportunity for industry professionals to connect and learn about market trends and technologies.

For the 2024 exhibition, more than 90 percent of the exhibition space has been sold out. The number of exhibitors is projected to exceed that of the previous exhibition. Adult industry members can utilize free online pre-registration on the AAE official website, asiaADULTexpo.com, until mid-August 2024. On-site registration will cost HKD 200 or USD 30 per person.

The Hong Kong Convention and Exhibition Centre, the venue for the expo, is noted for its architecture, central location, transport links, and urban infrastructure.

Future Dates and Organizer

Beyond 2024, the AAE is scheduled to return to the Hong Kong Convention & Exhibition Centre. Dates for 2026 are listed as August 25-27. The event is held once a year and is organized by Brilliant Vertical Exhibition (Hong Kong) Limited, located at Flat C, 17/F, King Palace Plaza, Kwun Tong, Kowloon, Hong Kong.

The expo's description includes adult entertainment and facilities, adult toys and products, pharmaceuticals, healthcare products, publication, and media. Related industries include fashion - clothing, broadcasting, television & entertainment, books, health professionals, and consumer goods. The audience for the expo is adults only.

Key Facts

  • The Asia Adult Expo (AAE) will be held from August 27 to 29, 2024.
  • The event location is the Hong Kong Convention and Exhibition Center Hall 5FG.
  • AAE is the 14th international trade exhibition for the adult industry in the Asia-Pacific region.
  • An online exhibitor list will be available before the exhibition, allowing buyers to preview products and contact exhibitors.
  • In 2023, AAE hosted over 300 exhibitors and brands, and more than 4,500 professional visitors from 50 countries and regions.
  • Free online pre-registration is available until mid-August 2024; on-site registration costs HKD 200/USD 30.