San Diego, CA- Whether you’ve already tried it, or just heard about it, one thing’s for sure – consumers the world over are enjoying the velvety smooth long-lasting effect of Dr. Love’s silicone-based lubricant.

And now the optimized formula is available for purchase in the U.S. and Canada exclusively from America’s trusted resource from it’s official distributor – Futuring USA, Inc.. Dr. Love is officially here, giving America another reason to scream with delight in AND out of the bedroom with its purer, safer silkening lubricant for men & women.

With a passion for formulating the world’s best sensual products, Dieter Laros has been hard at work in Germany for over twenty years bringing us high quality sensual aids. So, when Futuring USA, Inc. decided to introduce out a new line of personal lubricants to North America they searched the world over for the “right fit”. After all their research they chose to work with Dieter Laros’ unique and very sensual formulation found in the Dr. Love lubricant.

“It took three years of intense research and development to create these outstanding formulations with the best standards of safety, AND without the use of cyclic silicones. The balance of Dimethicone and Dimethiconol without the use of these cyclic silicones is a milestone in the history of lubricants & glides,” discussed David Dew, Owner/CEO of Futuring USA, Inc.. “We are VERY excited about the launch of Dr. Love personal lubricant line, in addition to the GetMaxxx Ultimate Lube. We’ve always focused on making the best products in the world available to our clients. And, the Dr. Love brand lubricant is a superlative offering.”

Don’t just take the CEO/Owner’s word for it, many others are catching the wave, and touting the lubricant’s excellence. In fact it was recently announced that the Dr. Love lubricant is a proud nominee for the prestigious AVN “O” Award for 2009’s Outstanding Lube, Lotion or Potion. Created by AVN Media Network & AVN Novelty Business magazine & AVN Novelty Expo (ANE), the “O” Awards honor outstanding achievements in the pleasure product industry.

“We looked at the many different lubricants on the market, and what were the best selling as reported by retailers, and we all felt that Dr. Love was a top contender for the first ever “O” Award,” explained Sherri Shaulis, one of AVN Media Network’s judges and reporters.

With the escalating sales and predominant notoriety of the Dr. Love lubricant we are sure to see many more stimulating new products being offered by Futuring USA, Inc.. Be sure to keep an eye on this fast growing company, and if you are “in the mood” stop by their booth at the AVN Novelty Expo (ANE) in Los Angeles July 13-15, and pick up some free samples so you can learn first hand what all the BUZZ is about!

Dr. Love and GetMaxxx premium lubricants are manufactured in Germany, and are available in the U.S. and Canada exclusively from their official distributor – Futuring USA, Inc., www.futuring-usa.com. Interviews, live shot opportunities & bookings available. Contact A.I. Studios for more information, photos & videos.