KiwiSourcing, an outsourcing and consulting firm, has joined Pineapple Support as a sponsor, committing funds and resources to the mental health nonprofit. This partnership adds KiwiSourcing to a group of over 70 adult businesses and organizations supporting Pineapple Support's mission.

KiwiSourcing's Commitment to Mental Health

KiwiSourcing's CEO, Jo Jordan, stated that prioritizing mental health is vital in a world that can often feel overwhelming, and supporting a cause that prioritizes it is an honor. KiwiSourcing offers various online services, including marketing, business development, project management, web design, and programming. The company emphasizes providing reliable solutions at affordable prices and aims to build trusted relationships with its clients.

Pineapple Support was founded in 2018 by Leya Tanit. The organization has connected over 20,000 adult performers and industry members to mental health services. These services include free and low-cost therapy, counseling, and emotional support. Tanit described Jo Jordan as an inspirational businesswoman and a genuine advocate for mental health. Tanit noted that Jordan's support helps Pineapple Support continue providing mental health services to performers and creators.

Pineapple Support's Expanding Network

KiwiSourcing's sponsorship follows other recent developments for Pineapple Support. On June 30, 2026, Pineapple Support named Ny Ny Lew as its newest brand ambassador. Earlier, on May 1, 2025, Joi AI, formerly known as Eva AI, joined Pineapple Support as a partner-level sponsor. Joi AI, a digital relationship platform, also committed funds and resources to the organization, becoming part of the over seventy adult businesses and organizations supporting Pineapple Support.

Joi AI also hosted the Joi AI Academy Workshop on May 8, 2025. This virtual event explored how creators can protect their mental health while using AI tools to maintain audience engagement. Caleth Jones, a spokesperson for Joi AI, stated that Pineapple Support brings invaluable experience in creator wellness. The workshop aimed to address common challenges such as burnout, anxiety, and the pressure of being "always on." It also introduced ways AI can help creators automate tasks, maintain boundaries, and stay connected with fans. Jones expressed hope that the workshop would offer practical insights and emotional support to empower creators both online and off.

Tanit expressed gratitude to Joi AI for supporting Pineapple Support's mission to provide stigma-free and accessible mental health care to industry creators. She also expressed excitement about collaborating on the workshop to discuss the potential AI may hold for creator wellbeing. Pineapple Support, a qualified 501(c)(3) tax-exempt organization in the United States, had connected over 15,000 adult performers to mental health services prior to the Joi AI partnership.

Industry Context and Recent Developments

The adult industry has seen several other notable events recently. On July 6, 2026, AdultHTML launched its "Dedicated AI-First" developer solution. A Texas district court issued a writ on July 2, 2026, requiring domain registry Verisign to "lock" an adult website’s domain due to noncompliance with the state’s age verification law. Also on July 2, 2026, QloudHost, a new web hosting service for adult websites, launched. Peter Hooke launched an official website through PAYSITE on July 1, 2026, and creator Devin Drills launched an official website through PAYSITE on June 29, 2026.

Regarding age verification, the U.S. House of Representatives passed the Kids Internet and Digital Safety (KIDS) Act on June 30, 2026. This bill includes provisions to make age verification by adult websites federal law, but it faces opposition in the Senate. An "AV Bulletin: Midyear Roundup" published on June 26, 2026, provided an update on the latest news and developments on the age verification front. It noted that since the U.S. Supreme Court’s decision in Free Speech Coalition v. Paxton, more state age verification laws have been enacted and proposed at federal and international levels. Lawsuits resulting from AV laws have also begun to play out in the courts. On June 23, 2026, a federal judge dismissed a lawsuit alleging that adult site SuperPorn violated Kansas’ age verification law, citing lack of jurisdiction after dismissing two related cases earlier in the year. The Association of Sites Advocating Child Protection (ASACP) updated its Restricted to Adults (RTA) labeling resource page on June 23, 2026.

Key Facts

  • KiwiSourcing joined Pineapple Support as a sponsor on July 7, 2026.
  • KiwiSourcing is an outsourcing and consulting firm.
  • Jo Jordan is the CEO of KiwiSourcing.
  • Pineapple Support was founded in 2018 by Leya Tanit.
  • Pineapple Support has connected over 20,000 adult performers and industry members to mental health services.
  • Pineapple Support is supported by over 70 adult businesses and organizations.