Pleasure products brand BSwish has selected LonBrook to distribute its line of pleasure products in Australia. This partnership follows a recent rebrand for BSwish, which included the launch of its Infinite range and LE Beauty Editions.

LonBrook to Distribute BSwish in Australia

LonBrook, an Australian distributor, has announced a partnership with pleasure products brand BSwish for distribution in the Australian market. The agreement was reported on November 29, 2023, by Dave Parkman.

Michael Bassett, LonBrook Managing Director, expressed enthusiasm for the collaboration. He noted that LonBrook and the Australian audience are responding positively to the "vibrant, fresh look, BSwish packaging and upgraded product designs and colors." Bassett also stated that LonBrook is "excited about the rejuvenation of BSwish, the on-point brand messaging, and the strong and consistent push forward." He added that it is "clear this is just the beginning of a dynamic and expanding product lineup and lifestyle brand," and that LonBrook is "very happy we're on board."

A representative from BSwish also shared excitement regarding the partnership. The representative stated that BSwish is "thrilled about the continued growth and partnership with LonBrook." The reception from the Australian market has been "incredible," and BSwish is "looking forward to doing so much more together and introducing even more exciting products in 2024."

BSwish Rebrand and Product Line

BSwish has undergone a rebrand, which a company representative described as "vibrant." This rebrand included the introduction of its Infinite collection and LE Beauty Edition vibes. The updated product designs and colors, along with the new packaging, have been noted by LonBrook's Managing Director, Michael Bassett.

LonBrook Pty Ltd (LonBrook) distributes products under specific terms and conditions. Customers who place an order agree to these terms, which constitute the entire agreement. LonBrook customers are permitted to retail products supplied by LonBrook to consumers through physical retail stores, e-commerce stores, and party planning businesses. They are not permitted to act as wholesale suppliers of these products to other retailers.

LonBrook's pricing policy states that all prices are wholesale trade prices, denominated in Australian dollars, and exclude GST. These prices are advertised on the LonBrook website, where Recommended Retail Prices (RRPs) are inclusive of GST. LonBrook reserves the right to change its price structure at its sole discretion and at any time.

For new accounts, prospective customers must complete a written New Account Application, which is accessible via the LonBrook website. New accounts are opened only after a satisfactory review of this application, including the granting of password access to the LonBrook website. LonBrook generally requires a minimum of 24 hours to authorize new account applications. All new customers are initially given pre-payment terms, meaning 100% payment on all orders is required prior to delivery. LonBrook reserves the right to change payment terms at any time at its discretion, with customers notified via email, and such changes applying to any order following the notification. LonBrook also reserves the right to terminate a customer account at any time.

Prepaid account payments can be made via American Express, Visa, Mastercard, PayPal, and direct deposit to the LonBrook bank account. Surcharges apply to card and PayPal payments. If a customer is granted a credit account, they agree to comply with LonBrook's trading terms.

LonBrook's Distribution History

LonBrook has a history of distribution partnerships in the adult industry. In addition to the recent BSwish agreement, LonBrook sealed a deal with Sugar Cum, as reported on August 5, 2016, by Admin. This indicates LonBrook's ongoing role in distributing pleasure products within Australia.

Other distribution news in the Australian market includes Calvista distributing WOW Tech’s new ROMP collection, reported on April 17, 2020. Fifi became available at Scala Playhouse on March 1, 2017. More Satisfyer products were available at ABS as of October 24, 2018. Sex & Mischief Brat distribution was reported on June 20, 2023. Clandestine also partnered with Calvista for AUS & NZ distribution of MIMIC.

Key Facts

  • LonBrook will distribute BSwish pleasure products in Australia.
  • BSwish recently underwent a rebrand, launching its Infinite range and LE Beauty Editions.
  • Michael Bassett, LonBrook Managing Director, expressed enthusiasm for the partnership and the BSwish rebrand.
  • A BSwish representative noted "incredible" reception from the Australian market and plans for more products in 2024.
  • LonBrook's distribution terms include wholesale pricing in Australian dollars, pre-payment for new accounts, and specific retail guidelines.
  • LonBrook previously secured a distribution deal with Sugar Cum in 2016.