Check out our new advertisers www.cammansion.com andwww.eruptionxl.com Follow AdultFYI at twitter@adultfyi1; Follow Gene Ross at twitter@GeneRoss3

from www.flipthemedia.com – After sharing my time at SXSW and my proposal for the “iTunes of porn,” I received an email from Quentin Boyer, the ill-fated host of the Democratization of Porn session I had originally sought out. He apologized for not being able to lead the session, but as a concession, Boyer shared a newer offering from his Pink Visual Studios: the PVLocker.

The PVLocker is almost exactly what we had proposed back on that fateful Sunday morning in Austin. Not wanting to miss out on another opportunity to learn, I set up an interview with Quentin and the following weekend we spent nearly an hour discussing porn, piracy and Pink Visual.

Mr. Boyer’s professional experience in the adult industry is basically as long as porn has been online. With his years in adult entertainment production and distribution, spanning a few different companies, Quentin provided a thoughtful analysis of the current state of the industry. It didn’t take long for me to realize that I have a lot to learn about the patterns and trends of porn online. Take for example the first sentence of my first piece www.adultfyi.com/read.php?ID=53543:

“As a driver of technology, the adult entertainment industry (porn) generally gets little to no attention in the classrooms of the MCDM–and of the hundreds of sessions at SXSW Interactive, only two broached the subject.”

I brought up the role that porn has played and Quentin suggested that perhaps the porn-as-a-driver-of-technology angle is overplayed. Instead, porn is a driver of consumer adoption of new technology.

Porn isn’t necessarily—well more likely is not—the reason that new technology is developed. Yet, like Pink Visual, the adult industry is quick to adopt new technologies. Quentin surmised that after the first films were made it wasn’t too long before dirty films followed. And the same went for the internet, as soon as they could, the adult industry was clambering to get their content online.

Case and point, adult studios—like Pink Visual—have been quick to capitalize on mobile traffic. Just as the industry has been able to monetize online content, they are working hard to provide a great mobile experience for their customers. Unlike mainstream entertainment conglomerates who (perhaps for artistic reasons do not want their work shown on small screens) don’t want to let go of hard media sales, Quentin described the adoption of the web and mobile as a force you need to stop fighting. “It doesn’t make sense not to sell to people where they want to buy.”

Besides providing his customers with a good mobile experience, Quentin describes the PVLocker in a way that illustrates a more flexible and enterprising attitude.

He wants to offer products that work really well with popular devices, are “optimized for the experience you want,” and feel intuitive. The PVLocker is a cloud-based service allowing customers to “buy once, stream forever, on any device, anywhere you go.”

It capitalizes on an a la carte mentality and provides users and content producers with a number of opportunities. By offering a cloud service, customers enjoy more storage and access across platforms, but they can also keep their home computer clean. And to protect the intellectual property of the content creators, there is no sharing of the contents in the PVLocker.

The PVLocker may not be the answer to all the piracy and file-sharing that plague the adult industry, but by meeting consumers in the middle, it’s a step in the right direction.