Condom Sense, an independently-owned sexual wellness retailer based in Dallas, is observing 36 years in business. The company, established in 1990, operates 11 stores across the Dallas-Fort Worth Metroplex.

Company History and Growth

Condom Sense opened its first store in Dallas in 1990. This period was characterized by difficulties in open conversations about sexual health. The company was founded at a time when discussions around sex, safety, and health were associated with fear and stigma. Following Magic Johnson’s public announcement regarding his HIV-positive status, Condom Sense opened as Dallas’s first safe sex store. It offered condoms and sexual health products with the aim of educating the public during the height of the AIDS epidemic.

The company embraced the name Condom Sense as a statement that sex should be smart, safe, and shame-free, at a time when sexuality was still considered taboo. Over the years, Condom Sense has expanded its mission. The company states its core purpose remains to create a welcoming environment for everyone, regardless of gender, orientation, or experience level.

Condom Sense has grown to become the largest adult toy retailer in the Dallas, Fort Worth Metroplex. It is also described as the largest and oldest adult novelty and sex toys store chain in Texas. The company remains independently owned and locally operated. It differentiates itself from large chains by focusing on personal connection, a curated selection, and a comfortable shopping experience.

The retailer currently operates 11 locations throughout the DFW Metroplex, serving communities including Dallas, Addison, Arlington, Frisco, Lewisville, McKinney, North Dallas, Plano, and Richardson. LinkedIn lists the company as having six stores in the Dallas/Fort Worth Metro area and a company size of 51-200 employees.

Product Offerings and Customer Approach

Condom Sense carries a wide range of products, with more than 60,000 items available. These products span various categories, including condoms and protection, vibrators and personal massagers, couples' products, lubricants, and lingerie. The company also offers sexual health education materials.

Beyond these, Condom Sense carries a large collection of sensual massage oils, body lotions, fetish restraints, and bachelor/bachelorette party goods. The company strives to supply the latest in pleasure and sexual health needs.

Condom Sense positions itself against the "novelty shop" model often found in the category. Its store experience is built around knowledgeable staff and straightforward product guidance, aiming to avoid embarrassment or pressure for customers. The company emphasizes a space where individuals can explore confidently, shop comfortably, and find products that bring them joy. It maintains principles of no judgment, discretion, respect for privacy, and real education, stating it has been inclusive from day one.

Each Condom Sense store is maintained to be clean, professional, and organized, with easy access to products. The company employs well-trained and knowledgeable sales associates who can answer product questions and provide customer service. Condom Sense's priority is to ensure a pleasant and delightful shopping experience.

Educational Initiatives

Condom Sense extends its educational approach online through its content series, "Sex Academy." This series covers topics related to sexual health, communication, and consent, targeting a general adult audience. The philosophy behind Sex Academy's content is that understanding the origin, function, and purpose of products removes fear and instills confidence.

More information about Condom Sense is available at CondomSense.us and condomsense.com.

Key Facts

  • Condom Sense was founded in Dallas in 1990.
  • The company is marking 36 years in business as of September 30, 2026.
  • It operates 11 stores across the Dallas-Fort Worth Metroplex.
  • Condom Sense carries over 60,000 products, including condoms, vibrators, lubricants, and lingerie.
  • The company offers an online educational content series called "Sex Academy."
  • Condom Sense is independently owned and describes itself as the largest adult toy retailer in the DFW Metroplex.