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The Penthouse Club Brand Expands Into Paris

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BOCA RATON, Fla.– General Media Communications, Inc., a subsidiary of FriendFinder Networks Inc. and the publisher of Penthouse Magazine, is proud to announce that an agreement has been signed with Sport-Bar Sarl to open The Penthouse Club Paris, the first of its kind in France.

With its opening scheduled for Summer 2012, guests of The Penthouse Club Paris will enjoy all the unique features the Club has to offer including the beautiful Penthouse Key Girl entertainers, and of course, the superb ambiance that is synonymous with the Penthouse brand.

The Penthouse Club brand boasts sophisticated and themed atmospheres combined with highly charged entertainment. With Penthouse branded programming already on three major broadcast platforms in France, the opening of the Club further serves to expand the worldwide footprint of Penthouse’s name and entertainment product lines.

Pascal Fratellini, General Manager of Sport-Bar, says, “We have been in this market for a long time; we know it well and we have been very successful. We are confident that The Penthouse Club Paris will appeal to a new and larger audience of locals as well as visitors to Paris that will be attracted by the world-famous Penthouse brand.”

Jeff Stoller, Director of Global Club Licensing for General Media Communications, says, “We’re thrilled to be partnering with the Sport-Bar team. They have the experience and knowledge to launch The Penthouse Club Paris in a way that showcases the quality of a top tier club and with the Club’s opening scheduled for summertime, I am confident that we’ll have increased interest in The Penthouse Club from international visitors during the high season.”

For more information on The Penthouse Club Paris, please visit www.penthouseclubs.com.

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